The battle between MediaTek and Qualcomm is intensifying
MediaTek has revealed an addition to its line of premium 5G chipsets, which are designed to help the company compete at the upper end on a level-playing field. smart fone Market.
The new Dimensity 9000+ SoC slot at the top of the MediaTek portfolio, bundles eight CPU cores based on Arm’s v9 architecture with the Arm Mali-G710 GPU.
Like the previous model, the chipset also packs 8MB L3 cache, 6MB system cache, a high-performance modem, Wi-Fi 6E and Bluetooth 5.3 support, and an integrated APU for AI acceleration.
Although the specs are largely the same as the base Dimension 9000, the new SoC is said to boost graphical and content performance in traditional workloads, thanks to the ability to run cores at higher clock speeds.
Historically, MediaTek has played in some of the less sexy parts of the mobile chipset market, including budget and mid-range phones aimed at users for whom performance isn’t a priority.
The launch of the Dimensity 9000 in December last year signaled a change in strategy, which would see MediaTek attempting to introduce Flashship mobile devices for the first time, an area traditionally dominated by Qualcomm.
In MWC 2022, TechRadar Pro Pascal Lemason and Rob Moffat, the officer in charge of sales at MediaTek, who provided additional context about the company’s new approach and the importance of its New Dimension chips.
“The strategy is to offer our customers the chipset from bottom to top. Before Dimension 9000, we had a gap at the top end,” said Moffat. “Over the past three years, our R&D investment has been enormous and 5G is a huge opportunity for us, so we have decided to target the high-end market.”
“Ultimately, we need to focus on technology leadership, which automatically moves you into top-tier products.”
The arrival of the Dimension 9000+, meanwhile, adds another string to the MediaTek bow, perhaps giving OEMs a difficult choice when selecting a configuration for their upcoming flagships.
“Building on the success of our first flagship 5G chipset, the Dimensity 9000+ ensures that device makers always have access to the most advanced high-performance features and the latest mobile technologies, making it possible for their top-tier smartphones to stand out said Dr. Yenchi Li, Deputy GM of Wireless Communications at MediaTek.
“With a suite of top-tier AI, gaming, multimedia, imaging and connectivity features, the Dimension 9000+ delivers faster gameplay, seamless streaming and an enhanced user experience.”
Smartphones based on MediaTek Dimension 9000+ are set to hit the market in the third quarter.